BUSINESS ADMINISTRATION

Dear Students,

As the Department of Advertising, our main aim in education is to raise individuals who are qualified in their fields in order to meet the workforce needs of the advertising sector, which has developed and continues to develop in the first quarter of the 21st century in the global and national area, to add modern awareness to our students, is to progress in our field by contributing to our academic values.

In line with the educational purpose of our department, we act with the aim of educating students who are equipped with our theoretical and applied lessons, who can have a voice in the design and communication of national and international dimensions. In line with our goal, in addition to the compulsory courses in our department, we also include elective courses that increase the equipment of our students. In addition, we strengthen our students' knowledge infrastructure by providing training in other areas related to the field of our department.

Today, advertisements occupy an important place in both traditional and alternative media channels, and the need for employees to be employed in such an important area appears. For this purpose, it was decided to open our Department of Advertising at our university; It is aimed to train students who are equipped to provide the said employment and to move the sector further. Our department students; will be able to design creative ads and have the necessary knowledge in this design process, will be able to create advertisement text, advertisement images and advertisement films, and successfully implement communication in advertising. Our students will specialize in advertising and communication with the meeting of theory and practice.

Advertising, which is the most important marketing tool in the world, is an area that will maintain its importance and popularity in the future. Advertising graduates can find jobs in agencies in many positions such as copywriter, content editor, social media specialist, digital marketing specialist, strategist, customer relations specialist. In addition, various employment opportunities continue to increase in corporate communication units of state institutions or private companies.

Our graduates as Department of Advertising; they have the opportunity to work in public and private sectors.

They can continue their careers at the academy as well.

They can work in advertising units in traditional advertising media such as newspapers, radio, television, magazines or in media that is a result of new media such as internet and social network.

In creative departments in advertising agencies; They can take part in job positions such as creative department manager, copywriter, advertisement designer.

There are opportunities to work in other business units in the field of communication.

Those who are highly creative, productive, technology-savvy, dynamic, entrepreneurial, curious, self-confident, keep up to date with current developments, have advanced interpersonal communication skills and are interested in advertising may prefer.